August 18, 2017 Last Updated 8:24 am

ad:tech New York partners with Showbox on cloud-based video creation platform

NEW YORK, NY — August 17, 2017ad:tech New York 2017, the original industry authority for marketing and media technology practitioners and digitally savvy brand marketers, announces its new partnership with Showbox, a cloud-based video creation platform, to bring the ad:tech community a turnkey option for swift, professional video content creation and distribution. Members and all show attendees are invited to try the platform starting today, on the show website, for a high-quality video production rendered in under five minutes.

“With high demand on digital teams to create large amounts of marketing content, it’s great to see a truly innovative product like Showbox that makes it easy to source and produce great looking video from your community, all without requiring a single cam op or editor. It makes content marketing easy,” said Daniel Elder, Global CDO of iMedia, MMS & ad:tech at Comexposium.

How it Works
Showbox enables brands, online marketplaces and websites to provide their communities with fully controlled, easy-to-use, video creation tools, ensuring high quality results, just as ad:tech has done for the November show and its speakers, sponsors, delegates and community at large.

On the special Showbox ad:tech edition, people are guided through a simple creation process, guided by questions including:

  • What new piece of ad tech are you most excited about?
  • What are you looking to learn at ad:tech?
  • What is disrupting our industry the most?
  • Who has inspired you?
  • What do you love about the industry?

“We’re excited to partner with ad:tech and inspire its speakers, sponsors and delegates to create branded videos about the upcoming conference easily and from anywhere,” said Yarden Leshem, VP Marketing, Showbox.com. “ad:tech is the biggest and most relevant event for innovation and technology in advertising, making this partnership an outstanding opportunity for us to present our video creation solution for brands and internet platform.”

Elder continued, “Sharing this with our community in advance of the show is very much in the spirit the program. We are not just here to talk about innovation. This community expects to be hands-on and engaged with the latest tech, day in and day out, so we are delivering on that expectation. Look for more exciting stuff like this at ad:tech New York in November at the Metropolitan Pavilion.”

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