The move marks a return to Time Inc UK as Thornton previously worked at IPC Media before becoming Head Of Digital Content for British Film Institute in 2013
LONDON, UK — June 8, 2017 — Wallpaper*, the international design, fashion and lifestyle title, has appointed Anthony Thornton as digital director to lead its global digital expansion.
Anthony joins Wallpaper* from the BFI where he was head of digital content, responsible for making its website the most-visited of any UK cultural institution.
Anthony will be responsible for all digital activity, including Wallpaper’s award-winning website; social channels, which already attract more than 4 million followers; its ecommerce proposition WallpaperSTORE*; and new opportunities around the world.
Wallpaper* editor-in-chief Tony Chambers says: “Anthony is a journalist of vast experience, flair and digital know-how. We can’t wait to get working together to amplify Wallpaper’s standing as THE global digital luxury powerhouse.”
Anthony Thornton says: “In a world where ‘iconic’ is thrown around far too casually, Wallpaper* is the real deal: a truly iconic and innovative global brand. I cannot wait to work with such a talented and fired-up team. It’s a pleasure to be joining Wallpaper* at a key point and be given the opportunity to contribute to its growing success.”