NBCNews launches Politics Bot for Facebook Messenger
At the conclusion of the election, NBCNews.com will take learnings gathered from launch and feedback from users to develop additional bots and products
New York, NY – October 10, 2016 – With less than 30 days until the election, NBCNews.com is thrilled to launch the NBC Politics bot for Messenger.
Releasing the Facebook Messenger bot marks the beginning of an exciting experiment for NBCNews.com, which used new updates in the Facebook Messenger API to allow video to play directly inside Messenger faster than ever before.
This election cycle has been defined by moments you have to see and hear to believe. So, in the four weeks leading up to Election Day, the bot will provide curated afternoon editions every weekday, highlighting the best video moments captured on campaign trail with added context for politics hungry users on the go.
To use the bot, visit http://m.me/NBCPolitics (or http://facebook.com/NBCPolitics and press the Message button). Simply click “Get started” to begin. With a pure focus on delivering video as efficiently as possible, users need only “subscribe” and follow a series of intuitive replies to receive new video editions every afternoon.
At the conclusion of the election, NBCNews.com will take the learnings gathered from this initial launch and feedback from its users to develop additional bots and products to provide the NBC News audience the best video experience available across all platforms and devices.