PressPad to partner with marketing agency Rising Sun Media & Marketing in Singapore
Krakow, Poland – March 14, 2016 — PressPad Sp. z o.o. (limited liability company) has signed a partnership agreement with Rising Sun Media & Marketing Pte Ltd, a Singapore-based marketing agency which will become a strategic partner, providing digital publishing and location based marketing services under the PressPad Singapore brand.
Rising Sun Media & Marketing is one of the fastest growing full-service Internet marketing agencies in Singapore. They started operations in 2012, with their focus on ecommerce website creation, online advertising, and marketing of management accounting and POS software. Their clients are learning centers, beauty salons and beauty products distributors.
“We specialize in providing results driven integrated online marketing solutions for small and medium sized businesses,” said their director, Audre Liu.
“Our vision is to become the leading provider of integrated online marketing solutions for medium sized businesses. PressPad’s mobile publishing technology allows us to offer innovative IOT digital publishing products for magazine publishers and retailers in the Singapore market” continues Ms. Liu.
PressPad has been in the digital publishing market since 2011, supporting over 500 magazines and 2,000,000 readers worldwide. The fast growing Englishspeaking Singapore market is very interesting because Singaporeans love reading, and most of all, shopping! PressPad wants to help convince them by creating new kinds of locationbased loyalty products, a process that involves reading on mobile devices.
The iBeacons platform supplier has been Kontakt.io, with whom PressPad previously built their final version of Reading Lounge. Kontakt.io’s transparency and very supportive business culture helps PressPad to build new IOT products for remote locations. PressPad relies on the Kontakt.io hardware solution, including Cloud Beacons that allow management of the entire fleet of Smart Beacons in remote locations.
“We are working on iBeacons based loyalty products that will fit the Singapore market. Rising Sun Media & Marketing currently supports clients who already need such a solution. The product market fit has been thoroughly tested on our locationbased, digital publishing solution called PressPad Lounge” PressPad CEO Michael Opydo said.
The very first batch of Smart Beacons from Kontakt.io are already working in test integrations in cafes and beauty salons in Singapore.
PressPad Singapore will possess sole rights to distribute PressPad technology in the three local markets of Singapore, Malaysia, and the Philippines.