The OT Magazine launches new digital edition apps of their journal for therapists in the UK
Using the Pugpig digital publishing platform, the magazine has launched new apps for the Apple App Store, Google Play and Amazon, as well as a new web reader version
There are many ways a small-sized publisher or self-publisher can create a digital magazine, or convert a print magazine for digital readers. Many choose the easy (and cheaper) way out by using a PDF-based platform, usually on the belief that this is the way most do it. It is true, of course, and so spending a lot of money to use the Adobe DPS is usually rejected.
One magazine that has chosen to create an easier to read digital edition, one that is native to the digital devices that will be used to read it, is The OT Magazine.
The OT Magazine serves occupational therapists in the UK, and is published out of Glasgow, Scotland.
Until now the magazine has been available in print and as a PDF available on the magazine’s website. But the magazine has now launched a digital edition app available inside the Apple App Store, inside Google Play, and through Amazon.
The magazine is free of charge to download and read.
“We are very excited about the launch of The OT Magazine app,” said the magazine’s editor, Rosalind Tulloch. “It has been something we have been working on for a while and we are delighted to see it come to fruition. We recognised a real need for our magazine to be available to occupational therapists in more than just a hard copy. OTs are constantly on the go and we wanted to make it as easy as possible for them to access the information and product reviews provided in The OT Magazine. Now they can access the full magazine every issue on their mobile phone or tablet, no matter where they are.”
The cover, for instance, doesn’t quite fit the iPad’s screen and it may be that they would prefer to leave it this way rather than try and redo the cover for all the various devices that can now access the issue.
But I would suggest they be aware that on articles the top purple falls awfully close to the tops of the articles. Also, some of the artwork used, such as the editor’s photo should be upgraded to a higher resolution. Photos, after all, look really good on a tablet – except when they don’t!
The layouts are simple, but readable. On my iPad mini the fonts were a tad small, but OK. On a standard sized iPad or iPad Pro they obviously appear larger.
The best thing about keeping things simple is that the file size will be modest, and they can offer readers the option to read the digital magazine using landscape (though the layouts are designed for portrait).
I think that with a few more issues under their belts the publisher’s of the magazine will be happy they decided to go in this direction, creating a digital edition that works for most digital devices, rather than simply taking the easy way out and offering only a PDF replica.