March 7, 2016 Last Updated 4:51 pm

NOOK UK service to be shuttered effective March 15

Users of the service are instructed to visit FAQ page to learn how they can use the Sainsbury’s Entertainment on Demand eBook service going forward

The NOOK franchise has not been a winning proposition for Barnes & Noble, and attempts to expand the eBook service have not proved profitable, either. Today, the company announced that it would be shutting down its NOOK service in the UK effective March 15.

Nook UKCustomers of the service in the UK are asked to visit an FAQ page to learn what they have to do to continue their eBook service with Sainsbury.

“To meet your digital reading needs going forward, NOOK has partnered with award-winning Sainsbury’s Entertainment on Demand to ensure that you have continued access to the vast majority of your purchased NOOK Books at no new cost to you,” the company said. “Further instructions on how to transfer your NOOK Books to a new or existing Sainsbury’s Entertainment on Demand account will be sent to you by email over the coming weeks. Please ensure that you look out for these emails as they will contain important information on what to do next.”

There is no guarantee that all your eBooks will be transferable.

“The vast majority of NOOK Books offered in the NOOK Store will be available from Sainsbury’s,” B&N said. “During the Library transfer, you will be informed about the availability of each of your eBook title with the Sainsbury’s service.”

“If your NOOK Book isn’t available to transfer, you’ll get a Sainsbury’s Entertainment On demand voucher for the price you paid for the title.”

Last week the book retailer reported their Q3 earnings for 2016, reporting that NOOK sales were down 33 percent. But the company cut its losses associated with the division to only $11.2 million in the quarter.

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