March 4, 2016 Last Updated 8:02 am

Everyone is conducting surveys on the Presidential election these days, even Pornhub

Sanders and Trump dominate survey, but who exactly was surveyed and how does the demographics of those surveyed match up with the voting population as a whole?

For months now TNM has been receiving press releases from Pornhub. I have no idea why, except they like everyone else these days, are a digital media company so I guess it makes sense. I guess I have been prudish in not posting anything until today, but there you have it.

Today, Pornhub released the findings of a survey of viewers, conducted in partnership with Mic – the millennial news site founded in 2011 by Chris Altchek and Jake Horowitz. The online survey was conducted from December 21, 2015 through February 29, 2016 and included over 371,000 Pornhub viewers, and asked a variety of questions including on abortion and gun control.

Online surveys can be rather skewed, but then again I think pollsters are still trying to fine tune their trade now that landlines are all but ancient history. But this survey is interesting in that it asked for opinions over time, taking the week of February 22nd to 29th to judge where the race stands today.

The results were used to create the infographic you see below.

Maybe it is because Pornhub users skew younger, and likely male, but Bernie Sanders is preferred by a huge majority of Pornhub site visitors, with 73.4 percent saying they prefer Bernie. On the Republican side, Dondald Trump is supported by 60.5 percent while Marco Rubio and Ted Cruz receive support from just under 20 percent each. In a head-to-head match-up, Sanders is preferred over Trump by a wide margin.

Nate Silver over at FiveThirtyEight would likely scoff at the survey as there is no data on the internals of the survey, so one is left to guess as to the make-up of survey audience. In other words, the survey tells us a lot about Pornhub viewer preferences (politically, at least) but little about who they are and how these results could enlighten us about the race overall.

I did find a few things interesting, though. For instance, the survey shows far better results to Sanders in the West than the South, so with Super Tuesday over his prospects would seem to improve – at least among those surveyed here. Trump’s region of strength was the Midwest, he is weakest out West.

“In the final week of our survey, women’s support for Bernie Sanders was slightly stronger than men at 33.9% versus 30.7%. Donald Trump’s 20.3% among men was much stronger than his 11.8% of women voters. Clinton’s popularity among women respondents was 17.4% compared to 10.6% of men. Cruz and Rubio we both more popular among men,” the authors of the survey said.

You can see the results yourself at this safe for work web page here.


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