February 2, 2016 Last Updated 9:36 am

Kindle iOS reading app update adds interactive magazines for iPad; Samsung’s mobile browser now supports ad blockers

Morning Brief: Digital publishing platforms have long offered publishing solutions for creating interactive magazines for the Kindle Fire, now those solutions will work inside the iOS Kindle reading app

The online bookseller/retailer Amazon today updated its iOS reading app, Kindle – Read Books, eBooks, Magazines, Newspapers & Textbooks, adding support for interactive magazines for first time. This isn’t some new giant step towards interactive magazines for Kindle generally, that has existed for a while now, but this adds this for the iPad.

Time Magazine Kindle iPadDigital publishing platforms for digital magazine production such as the Adobe Digital Publishing Suite and Mag+ have long supported Kindle magazines, but the app for the iPad did not.

The update is a bit of an admission that with the demise of the Newsstand, and Apple’s continue lack of support for publishers within the new Magazines & Newspapers category (where the subcategories are even more broken in 2016 than they were in 2015), many magazine readers may shift from buying their periodicals from Apple and more to the other digital newsstands.

With the past few months Next Issue Media updated their newsstand app, renaming it Texture, and Magzter did the same just last month. With this move Amazon may be able to legitimately argue that magazine publishers would be better off thinking Amazon first, then Apple second or third (depending what Google does in the future to boost the fortunes of digital magazine publishers).

Here is the update information for the iOS Kindle app:

What’s New in Version 4.17
Interactive Magazines for iPad
Interactive magazines on iPad support rich content controls such as slideshows, audio and videos for select US titles.

iPad Pro Support
Support for native scale resolution on iPad Pro.

Flashcards, notebook export, and improved notebook filtering available on more textbooks
Flashcards, Notebook Export to email, and richer notebook filtering (including chapter-based filtering) have been expanded to nearly all textbooks (and many non-textbooks as well).

The New York Observer updated its iOS app today saying that it has added support for the iPad Pro.

“This update optimizes for iPad Pro in case you are one of the lucky ones who has one,” the app description states, which is pretty true in that sales of the larger iPad model is still fairly limited (though better than many other tablet makers selling higher end tablets).

As for the Observer’s digital publication app, it probably only can be read enjoyably on an iPad Pro as it is a PDF replica.

Samsung-adblockfastSamsung has added ad blocker support for its mobile devices this last weekend. Software developers who already are making ad blocker solutions for Android and Opera are quickly adding Samsung support, Adblock Fast and Crystal being among the first.

Most media observers agree that publishers pretty much have only themselves to blame for the rise in ad blocker use, as web pages continue to be slow to load due to obnoxious, often autoplay, interactive ads.

But Google, which allows ad blockers in its Chrome desktop browser, probably has the most to lose from ad blocking. Yesterday it reported record revenues and profits, and its stock price continues to climb, making it now the world’s most valuable company based on market cap. But its growth is tied to mobile advertising (as is Facebook’s).

Apple, meanwhile, has admitted defeat and is pulling the plug on iAd.

Comments are closed.