Michael Kuntz named senior vice president of digital revenue at Gannett’s USA Today
Kurtz was previous Vice President, Advertising Sales at Gawker Media, and before that Executive Director, Digital Sales at Rodale
MCLEAN, Va. – January 26, 2016 — USA TODAY, part of Gannett Co., Inc., announced today that Michael Kuntz will be joining as senior vice president of digital revenue reporting to chief revenue officer, Kevin Gentzel. In his new role, Kuntz will be responsible for driving revenue across USA TODAY NETWORK’s digital assets that serve more than 100 million unique visitors every month. In particular, Kuntz will focus on digital sales, operations and programmatic to grow the network’s multi-platform advertising solutions that deliver impactful, game changing results.
“Hiring and developing talent is the key to success in media and advertising. We are extremely pleased that Michael is joining USA TODAY. He has proven to be a strategic innovator in the digital media space and will be a tremendous leader for us as we continue to grow as the largest local-to-national media organization,” Gentzel said. “We are a destination for talent, and the hiring of Michael continues to cement that industry standing. We are pioneers in digital, leaders in premium ad products and serve one of the largest audiences across our USA TODAY NETWORK. Michael grasps the power of our portfolio and will help us drive growth and ensure success for our future.”
Kuntz brings with him more than 15 years of experience in the digital media space, most recently as the senior vice president of global sales and partnerships at Gawker Media Group where he oversaw all aspects of the company’s advertising business, including the sales, marketing, ad operations, and the branded content studio teams. Prior to joining Gawker, Kuntz served as publisher and chief revenue officer of Popular Mechanics at Hearst Corporation, and before that he oversaw corporate digital sales and business development at Rodale.
“I’m thrilled to be joining USA TODAY and especially excited to take part in the expansion of such an iconic, multi-platform news brand. Given its mass reach, influence with readers, and mobile-first mentality, the brand has never been better poised for growth across all digital channels. Working in conjunction with Gannett’s various local-to-national offline assets and social platform extensions, we’ll continue to create richer, more scalable ad experiences for its brand partners, while making significant investments in branded content and VR storytelling. In today’s ongoing battle for consumer time and attention, USA TODAY NETWORK remains a smart buy for advertisers.”
Kuntz is a graduate of University of Maryland and resides in New Jersey with his wife and two children.