Marc Perton joins IBT Media as Editorial Director, Tech
Peston was previously creative director of content at Havas Worldwide, and was for a year editor-in-chief at Engadget
New York, NY – November 17, 2015 – IBT Media, a global news organization, today announced that Marc Perton has joined as Editorial Director, Tech. In the newly created role, Perton will be in charge of IBT Media’s portfolio of brands in the technology vertical and will develop new technology-focused websites. He will be based out of IBT Media’s New York City headquarters and will report directly to Co-Founder and Chief Content Officer, Johnathan Davis.
“As IBT Media develops its existing tech brands and expands by launching new sites within the vertical, we want to have a comprehensive approach to coverage for the ever-crucial technology beat,” said Davis. “Marc has a keen sense of audience development and critical eye for news. We’re thrilled to add him to our growing team.”
Perton will build a team of technology reporters to launch, steward, and increment several consumer-facing technology websites and will be responsible for planning, hiring, growing readership, and escalating the brands and online experience. Perton will work across editorial, technology and business teams.
Perton joins the company from Havas Worldwide where he was a creative director of content. He has a deep history in digital news, having previously served as Editor-in-Chief of Engadget, Director of Content for GDGT, Executive Editor of Online Media for Consumer Reports and Executive Producer for Oxygen Media. Perton has also held positions at iVillage, Citi, United Online and Big Think.