February 2, 2015 Last Updated 9:50 am

Weather Channel app updated, sends notice of map issue; finally the game, not the ads, takes centerstage at Super Bowl

Public library systems continue evolution from maintaining small, print magazine services to digital magazine services that offer larger and more diverse title selection

While much of the U.S. (and some of the rest of the world) were watching the Super Bowl yesterday (ah, hand the ball to Lynch, idiots) the middle part of the country was experiencing a major winter storm. Some time during the day long storm The Weather Channel’s app seemed to just give out.

WC-iPhone5-W-lgThis morning The Weather Channel’s iOS was updated for bug fixes. But whatever the app update was attempting to fix it didn’t do the job and the app remains, at least on my iPhone 6, a crashing mess.

The app failure comes just as the major storm leaves the midwest and takes sights on the Northeast.

TWC-noticeUpdate: TWC has added a notice to the app that explains what the problem is (see left). That is a good way to handle it, and pretty quickly, too. Later: all better now, the app seems to be working fine.

Other apps updated this morning include Amazon’s main iOS app, simply called Amazon App, which was updated to comply with Apple’s mandate that new and updated apps include 64-bit support. The update also adds voice search to the iPad side of the app.

Facebook, which updates its apps every two week whether it is needed or not, also issued an iOS app update. The problem is that the app description no longer tells the user what is being updated, so iPhone and iPad owners are asked to play a little Russian roulette. With this update, users are saying devices owners are on the losing side of the update. The app is up to version 23.0.

BG-ST-SB-frontsThe Super Bowl finally out did the ads and halftime show for drama yesterday, reminding more than a few viewers why the damn thing even exists (it’s a football game, remember).

While the advertising trade publications try to put a positive spin on things, I think this year’s crop of $4 million ads were about $3 million short of effective. But… those who had the spots placed in the fourth quarter were probably thrilled to find they still reached an audience.

But, really, a toe fungus commercial during the Super Bowl? In any case, Anheuser-Busch’s Lost Dog ad seemed to be the most popular with the viewing audience, if USA TODAY’s ad meter is to be believed.

While it remains tough days for many magazine companies – Kalmbach Publishing, the Wisconsin publisher of Discover magazine, just last week cut 15 positions – it good to remember what progress is being made. More and more library systems are adding digital magazine services, something that will continue to broaden the reach of many titles.

Flipster-all_devicesEach week, it seems, another library system announces it is replacing its limited hard copy magazine section with a digital magazine service. The latest to do so is in Steubenville, Ohio, which announced it has added the digital magazine solution from Ebsco called Flipster.

As the name suggests, it is a solution for reading replica editions of print magazines on your desktop, tablet of smartphone. As it is built off of print editions, its main draw back is that digital-only publishers are left out, of course. But it will be interesting, going forward, to see if any major titles begin to brag up its audience through these library services, now that they are becoming commonplace.

  • K 3 years ago

    It works for me – seems to be an issue on your phone.

    • D.B. Hebbard 3 years ago

      Better check again. (See new screenshot added to story to explain the problem).