June 25, 2014 Last Updated 12:11 pm

Debra Janssen promoted to president and CEO of CDS Global by Hearst Magazines

Prior to jointing Hearst, Janssen was president of Debit Services Group and the STAR Network at First Data Corporation

Press Release:

NEW YORK and DES MOINES – June 25, 2014 – Hearst Magazines has promoted Debra Janssen to president and CEO of CDS Global, a leading provider of end-to-end business process outsourcing, with Malcolm Netburn continuing in his role as chairman. The announcement was made by David Carey, president of Hearst Magazines, and John Loughlin, executive vice president and general manager of Hearst Magazines, to whom CDS Global reports. Janssen’s new role is effective immediately.

Janssen has more than 25 years of experience working with customer data, security and high-volume transaction processing. She was named chief operating officer of CDS Global in 2012, responsible for information technology, product management and operations as well as client-facing functions. CDS Global manages 159 million consumers on behalf of its clients, handling 700 million consumer marketing touch points, 66 million consumer calls and emails and $7 billion of consumer payments annually.

“Debra and Malcolm are a formidable and successful team,” Carey said. “Under their leadership, CDS Global has taken a great leap forward. Debra has a deep understanding of data, years of complex payment processing experience and an eye towards innovation, all key drivers of our growth strategy. In Malcolm’s ongoing role as chairman, he’ll interface with clients and ensure continuity of the best practices that have established CDS as the industry leader.”

“Malcolm and Debra have expanded CDS’ capabilities, introducing a database solution that delivers actionable analytics for clients, as well as a sophisticated digital subscription and payment platform for consumers,” Loughlin said. “They’ve also ramped up our core business, adding marquee publishing clients like Bonnier and Intermedia Outdoors, as well as non-profits like the American Red Cross, American Heart Association and Salvation Army. They’ve established CDS as a first-mover in so many areas, and Debra will build on that solid foundation.

“The use of data and technology continue to gain velocity in just about every business, from publishing to non-profit to healthcare and beyond, and delivering intuitive systems and superior service to our corporate clients and consumers alike is what has set us apart from the competition,” Janssen said. “We have a skilled, achievement-oriented team at CDS, and I’m excited to continue on our path of growth and innovation.”

Netburn will continue as chairman of CDS Global, developing top-line strategies and representing the company to new and existing customers. Netburn, who joined CDS Global in 2007, has more than 25 years experience with magazine, newspaper, book and media companies. Before joining CDS Global, he was a founding partner of Netburn McGill, a New York-based consulting firm that he helped establish in 1986. In 2013, he was inducted into the Fulfillment Management Association Hall of Fame.

“Debra is talented and dedicated, with an intuitive understanding of both the technological and human sides of our business,” Netburn said. “She leads by example, always challenging herself and her team to develop creative ideas that push the business forward, and I am pleased to continue our highly effective partnership.”

Janssen joined CDS Global from MasterCard Worldwide, where she was group executive of integrated processing solutions and managing director of Access Prepaid from 2009 to 2012. In this role, she oversaw the company’s global debit and prepaid processing platform in 25 countries.

Prior to that, Janssen was president of Debit Services Group and the STAR Network at First Data Corporation, where she oversaw the debit and ATM processing business for more than 6,000 financial institutions. She previously served as executive vice president of EFT Processing Services for Fidelity Information Services, a global payments processor.

Earlier in her career, Janssen was president and CEO of Deluxe Electronic Payment Systems, where she guided the company to financial growth and increased customer satisfaction. She was promoted to chief executive officer of eFunds Corporation and led a new startup inside the parent company of Deluxe Corporation. At Metavante Corporation, an outsourcing provider for the financial services industry, Janssen held a variety of leadership roles from 1984 to 1998, including senior vice president and chief information officer. In 2013, Iowa Governor Terry Branstad appointed Janssen to the board of the Iowa Partnership on Economic Progress, a bipartisan advisory council focused on creating jobs, increasing family incomes and enlarging the state’s gross product.

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