June 17, 2014 Last Updated 7:37 am

Facebook issues major update for its Paper app; Bloomberg Radio comes to its mobile app

Avantar adds a deals tab to its iOS Yellow Pages app, as well as fixes for bugs introduced since the launch of iOS 7

Facebook really would like you to notice its Paper app, its news feed app that has gotten rave reviews from the tech sites, and even users, but nonetheless is having a hard time breaking through. Facebook just doesn’t get why you don’t want to surrender your whole life to Facebook. What are you? Anti-social?

There is very little wrong with the Paper app, and today’s update makes the app even better – adding a trending section, hashtags and more.

imagesSo why doesn’t Paper rule the world? Part of the reason is probably that some people simply are satisfied with the old app, which does what people want. In my household, the old Facebook app is standard.

But I’m not a Facebook user. No, I don’t want to friend that school teacher from Wisconsin with the three kids. Why she wants to friend me is really the question (I’m an old, ornery publisher, for crying out loud).

But if you are a regular Facebook user there is little reason why you won’t eventually start using Paper – and the update to version 1.2 has plenty of new features to make it even more attractive:

What’s New in Version 1.2

  • Editing your profile pic and cover photo: Want to freshen up your profile? Tap your current profile picture or cover photo to choose new images, resize, crop and update them right in Paper. Voila!
  • Photo tags: To see who’s tagged in a photo, tap the arrow and then choose View Photo Tags. You can even zoom in and tilt your phone to explore all the tags in a photo.
  • Mentions: Now when you start typing a friend’s name in a post, you can tag them to let them know about the story. Mentions in comments also work more smoothly, so it’s easier to let specific people know about what you’ve said or shared.
  • Trending section: This new section gives you a real-time view of topics people are talking about on Paper so you can explore them in depth. Just tap the Trending label at the top of any story in the section to see related stories from other sources.
  • Hashtags: Paper now has hashtags so you can tap a hashtag like #tbt and see all the related posts.
  • Tilt to explore all your photos: Now you can zoom in on any photo to view it fullscreen and tilt the phone to explore every detail.
  • Copy text: Now you can tap-and-hold text to copy it from a post you’re reading. Then paste and share the text wherever you like.
  • Change your audience after you post: We always want to help you share your stories with just the right people. Just tap the name of the audience to change between sharing publicly or with just your friends.
  • Performance and speed: We’ve been making improvements so stories and photos show up even faster. Enjoy!

Bloomberg has several mobile apps that it has launched including one for its radio programming. This separate app, though, made little sense, as it forced users to choose between the main news app and the separate radio app.

Today Bloomberg developers solved that problem by updating their iPhone and iPad apps to add in access to Bloomberg Radio – both live and on demand. The updates for Bloomberg for iPad and their iPhone app, called simply Bloomberg, bring both apps up to version 3.4.

Avantar LLC’s Yellow Pages app has been updated to add in a deals tab. The addition probably made a lot of sense to the company as the purpose of the app is to feature local businesses, and the addition of deals might make users come back to the app more often.

But the problem that Yellow Page products have is that they are simply not used much when not needed. That is, if you need a plumber you either thing “Google” or “Yellow Pages” – but when you don’t need a plumber you don’t spend your leisure time browsing through listings of local plumbers. Maybe a deals section might lure a reader back occasionally.

This is the sixth update for the app, and the eighth update to mention stability and bug fixes since the introduction of iOS 7. Many developers are eager to see the back of iOS 7 for this very reason.

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