Future US to launch US edition of craft and lifestyle magazine, Mollie Makes
The popular European brand Mollie Makes will be introduced to U.S. readers with the launch of Mollie Makes U.S. Edition by Future US. The craft and lifestyle magazine will also have a digital edition created, using FutureFolio, the publisher’s own digital publishing platform.
“The Mollie Makes brand is already hugely popular in Europe and we are pleased to bring a local touch to our own Mollie Makes in the U.S. We know readers will fall in love with the inspiring tutorials that mix modern trends with vintage style. The explosion of Etsy and Pinterest provide the perfect backdrop to feature up and coming artists to share their techniques with Mollie Makes readers. If you love handmade and DIY projects, you’re going to love Mollie Makes U.S. Edition.”
The Mollie Makes U.S. Edition editorial team will be led by Editor-in-Chief Katherine Stevenson.
“While many craft publications focus on a narrow subject, such as knitting for example, Mollie Makes U.S. Edition covers the whole spectrum, since today’s crafter appreciates handmade in all its forms,” said Stevenson.
The first issue is schedule to appear April 29, and will be priced at $24.99 for an annual subscription. A one-year digital subscription is to be priced at $19.99. There is currently a Newsstand app for the European edition of the magazine, seen in the US App Store as Mollie Makes: new creative craft magazine for crochet, knitting, quilting, fashion and homes.
Ten days ago, on March 28, Mark Wood stepped down as Future plc’s CEO and was replaced on by the company’s CFO Zillah Byng-Maddick beginning on April 1. Byng-Maddick had previously been the CFO and then interim CEO at Trader Media, publisher of Auto Trader. Prior to Trader Media Byng-Maddick was CFO at Fitness First.