SPIN Magazine is still alive! Magazine launches new iPad edition into the Apple Newsstand
The soap opera that is SPIN magazine continues as the magazine property that was first launched by Penthouse founder Bob Guccione Jr. in 1985 has released a new iPad edition into the Apple Newsstand.
The new app, SPIN Magazine, uses the Mag+ platform to create a native tablet magazine.
The app currently offers three issues and invites the reader to download a sample issue (I downloaded the November issue since that is what is shown in the app description). I love this feature and I think publishers should do this as their default way to overcome the common objection found inside iTunes that free magazine apps then require you to pay upon downloading the app.
But what is odd about the digital magazine app is that the issues inside the app are all free. No subscription options, no price for single issues. So downloading a “sample” issue really is not necessary here.
The screenshots used in the app description do not give you a clue that you will encounter a digital edition that has been formatted for landscape reading. In fact, upon opening the sample issue you are presented with the traditional magazine cover in portrait, which you would expect. But the very first swipe brings you to a page that requires you to change your tablet’s orientation to landscape.
The choice to go landscape derives from the fact that the magazine stopped producing a print edition in 2012 and has been a webzine since then. The designers then were free to visualize the tablet edition as either portrait or landscape, choosing landscape as many tablet app designers like to do (the apps from Joe Zeff Design are most often found in landscape).
I found the navigation a bit sticky on my third generation iPad, but just fine on my newest tablet (an iPad mini). The download took a fair amount of time and resulted in the issue weighing in at 428 MB once it was installed on my iPad.
The NY Post last month reported that the publishing company known as SPIN Media LLC had run out of funds and would be spun off, if you like, into a new company known as SpinMedia Group. The investor in the old company having lost their investments.
I contacted the company via email for an update but have not heard back as of the time this story has posted.