ESPN and NHL issue app updates tied to Sochi Olympics
The National Hockey League will shut down for two weeks starting on Sunday for the Winter Olympics in Sochi. Many NHL players will be heading off soon to join their national teams, so to keep the league top of mind, the NHL wants users of its digital apps to be able to track their favorite players throughout the Olympics.
The app is a bit like MLB at Bat in that one can upgrade the app to Premium to get radio broadcasts of games, or to LIVE for TV broadcasts of out-of-market games.
ESPN, too, has issued an Olympics oriented app update. ESPN SportsCenter, an iPhone only app, has been updated to add a new category of content specifically for the Winter Olympics. The update also adds iOS 7 navigation swiping to allow for readers to “go back” to the previous story.
Just last week The New York Times issued updates to both its iPhone and iPad apps to add a new section for the Sochi games. The NYT apps also add in push notifications for the games, something neither the NHL or ESPN app descriptions mention.