NewspaperDirect launches PressReader in the Trump International Hotel & Tower Chicago
Eco-friendly option gives guests access to a global library of magazines and newspapers
VANCOUVER, BC (October 22, 2013) – NewspaperDirect, the world leader in multi-channel newspaper and magazine content distribution, recently activated PressReader HotZone in the renowned Trump International Hotel & Tower Chicago. This partnership allows the five-star, five-diamond property to provide its business and corporate guests – many of whom are international – with access to thousands of media titles from around the world on their personal digital device whenever they stay at the hotel.
A first-class business hotel located in downtown, Trump Hotel Chicago is offering PressReader as a value-add, eco-friendly amenity for hotel guests. Guests simply connect to the hotel’s Wi-Fi network with their tablet, smartphone or eReader devices and launch the PressReader mobile app to download and read their selected digital magazine or newspaper from a collection of more than 2,000 titles.
“The Trump Hotel Chicago is committed to leading the way when it comes to providing innovative solutions to our guests and visitors,” said T. Colm O’Callaghan, vice president and managing director at the Trump Hotel Chicago. “Our guests come from all over the world, and we felt offering them access to PressReader’s extensive library was a natural extension of our high-caliber services and amenities.”
In addition to its 339 guest rooms, Trump Hotel Chicago is offering PressReader to visitors attending corporate meetings and events at the hotel. With current issues of newspapers and magazine always available from over 100 countries, business travelers have the ability to conveniently keep up-to-date with the latest global or hometown news.
PressReader has already proven to be popular with guests in its initial weeks of availability. There has been a very positive response from guests who enjoy downloading and reading full-content publications – along with added features such as translation and on-demand audio.
“Trump Hotel Chicago is a recognized leader in the hotel and hospitality industry, and we are pleased to have PressReader associated with such a strong brand,” said Igor Smirnoff, vice president of digital for NewspaperDirect. “We feel their guests will really appreciate and benefit from the amount and selection of content we provide, which also delivers on the reading preferences of guests who are more mobile and digitally engaged. We believe our partnership with Trump Hotel Chicago is a great avenue for demonstrating that.”
NewspaperDirect’s flagship products, PressReader and PressDisplay.com, deliver the most authentic newspaper and magazine reading experiences on PC, Mac, smartphones, tablets and eReaders, running iOS, Android, Android for Amazon, Windows 8 and BlackBerry 10 operating systems. NewspaperDirect’s advanced technologies provide users with a revolutionary reading and engagement experience.
Currently, PressReader is in more than 15,000 libraries, hotels, cruise ships, businesses, restaurants and airline lounges around the world.