Summit Business Media launches ThinkAdvisor.com, a news site for the investment advisory industry
NEW YORK, July 15, 2013 /PRNewswire/ — Summit Business Media today announced the launch of ThinkAdvisor.com, a major evolution of three-year-old AdvisorOne.com, the leading news and information website in the investment advisory industry, that includes a new name, a new site design and a sharpened focus on meeting the needs of advisors. ThinkAdvisor.com goes beyond news and information to provide advisors with access to unique resources that support their professional development at every stage of their careers.
ThinkAdvisor.com will continue to provide advisors with trusted news, analysis and industry information, vendor resources and best practices as well as continuing education and access to professional reference publications. ThinkAdvisor.com features a new, simplified layout, optimized for readability and multi-device support, including smartphones and tablets.
At the same time, ThinkAdvisor.com engages users with new interactive resources, including live events, virtual tradeshows and webcasts, as well as features like The Academy, an interactive knowledge center used by advisors to drive their businesses and grow in their careers. Optional site membership will ensure that members will be the first to preview new community features, and have the ability to manage how they receive information based on their personal preferences.
According to Jamie Green, Editorial Director, “ThinkAdvisor.com is more than just a new name. Advisors are busy, but they’re also very thoughtful people. ThinkAdvisor.com goes beyond a news focus to a complete professional development and thought leadership destination, with tools and resources to help them succeed in running their businesses and serving their clients.”
Matt Weiner, Group Publisher, added, “An enhanced focus on user engagement and membership will allow us to better serve both our readers and marketers. By focusing content in four primary subject-matter channels – The Portfolio, Wealth, Retirement, and The Practice – ThinkAdvisor.com offers new opportunities for sponsors to own a larger share of advisors’ workflows, spanning traditional and high-impact web advertising to content syndication, custom programs and lead generation.”
To view the new website, please visit www.thinkadvisor.com.