June 23, 2013 Last Updated 11:31 am

Future’s Photography Week scoops PPA Digital Innovation of the Year award

New iPhone edition of Photography Week due for launch July 4

Photography Week, the new international interactive digital magazine from Future, was this week named ‘Digital Innovation of the Year’ at the Professional Publishers Association Awards.

Launched as an international tablet-only magazine in September 2012, Photography Week won the Digital Innovation category despite hard-fought competition from major international brands including Grazia, Time Out and The Week.

The judges thought this was a “tremendously innovative idea” and were suitably impressed with the rapid break-even after only four months. They went on: “Equally impressive is that Photography Week has been number one on the iPad’s Newsstand chart since launch. The product has extended the brand’s audience profile, and tapped into user-generated content. This product has been beautifully packaged, has great global traction, and is a well deserved winner of this Digital Innovation in Consumer Media award for 2013”.

Photography Week has already become the world’s biggest consumer photography brand on Facebook, as well as establishing itself as one of Future’s most profitable digital editions. A truly international title, Photography Week is aimed at enthusiast photographers from all over the world and will showcase the best international photography, features, tips and interviews with professional photographers from every continent.

Photography Week Editor Paul Grogan says: “I’m really pleased for everyone who’s worked on Photography Week. Since day one, our goal has always been to create a weekly magazine that’s not only fun to read and fully interactive, but that uses this interactivity to engage, inform and inspire our readers to become better photographers. We’re delighted that this has been recognised in the form of a prestigious PPA Digital Innovation award.”

The new iPhone edition of Photography Week launches on 4 July. Built from the ground-up for the mobile, it offers the same mix of inspiring imagery, video tutorials, tips from pros, and camera reviews, as in the iPad edition, but redesigned to take full advantage of the mobile.

Photography Week Publisher Matthew Pierce adds: “It was a very hotly-contested category so I’m delighted that judges chose Photography Week ahead of shortlisted titles from Bauer, Hearst, Dennis, IPC and Haymarket. Editor Paul Grogan and Digital Art Editor Justin Webb do an incredible job producing such an editorially-rich magazine every week packed with video tutorials, interviews with pros, and inspiring images.

“Photography Week has become an international market-leader by delivering something completely new to this competitive sector. With the launch of an iPhone edition on 4 July we’re looking forward to continue the growth of this innovative, award-winning title.”

The Photography Week Facebook community can be found here: www.facebook.com/photographyweek. Photography Week, published every Thursday, is available to download from the App Store here.

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