April 10, 2010 Last Updated 10:30 am

Week in Review

Short reads on a Saturday morning:

• In case you missed it, there was no Week in Review last week as the iPad launch and thousands of folk, including myself, were waiting for UPS to deliver out iPads.
The TNM iPad Page
4-1: First reviews
4-1: First Look: NYT app
4-1: BBC app?
4-2: GQ, Popular Science
4-2: Le Monde
4-3: Unboxing photos
4-3: Review: NYT app
4-5: Epicurious
4-5: Zinio/VIVmag
4-6: ACU app
4-7: TSA
4-7: Sales
4-8: iAd
4-8: Developer Agreement

While the week started out with the excitement of the iPad launch, it ended with a bit of controversy. On Thursday, Steve Jobs took to the stage once again, this time to preview Apple’s new iPhone OS 4, set to be ready for users by the summer. Jobs mentioned that there were hundreds of changes and enhancements to be found in the new operating system including multitasking and the introduction of iAd, Apple’s new mobile advertising platform. But once developers started to download the SDK it was clear that Apple is serious about locking Adobe Flash out of the its iPhone OS based products. Developers were not happy with the way Apple is forcing them to toe-the-line.

Adobe, however, has more to lose than just hours of coding. In an SEC filing, Adobe admits that Apple’s refusal to play ball could hurt business. “To the extent new releases of operating systems or other third-party products, platforms or devices, such as the Apple iPhone or iPad, make it more difficult for our products to perform, and our customers are persuaded to use alternative technologies, our business could be harmed,” Adobe wrote in its filing.

Lee Brimelow, writing on his Flash Blog, responded with a post titled Apple Slaps Developer in the Face. But his most interesting line might have been the one that has now reads: [Sentence regarding Apple’s intentions redacted at request from Adobe]. He does manage to get the last word in, though: “Go screw yourself Apple.” Well, I think we’ll move on.

• More iPad developments:
a) The iPad has several ways users can read books, either through iBooks or through separate apps. Apple’s tablets uses the ePub format, a format that the ePub Working Group already sees needs revision to take into account the iPad’s ability to display video and other multimedia.

Image and video hosting by TinyPic
b) A team from Abilene Christian University became the first school to launch an iPad app for its student newspaper, The Optimist. “Every hour or 30 minutes we could find between classes and other obligations were spent in front of a Mac. For me, personally, in that last week before the app submission deadline, I put in over 60 hours finishing the app,” said Rich Tanner, who along with Richard Beaird were the programmers on the project. The app was completed in six weeks, but there are already plans to update it.

• Magazine ad pages continue to decline, falling a further 9.4 percent in the first quarter, according to the Magazine Publishers of America. While declines moderated somewhat, a majority of magazines recorded declines, nonetheless.

Some categories recorded healthy increases, though. Toiletries & Cosmetics grew 7.6 percent, and the Financial, Insurance & Real Estate category grew 11.3 percent.

• In-stat, the market intelligence company, has been bought from Reed Business Information by its former publisher. Mark Kirstein led the team that is backed by NPD Group. “As a nimble, independent and reputable market research firm, we see this change as a tremendous opportunity to better serve our customers with industry leading research focused on the Digital Entertainment and Mobile Internet ecosystems,” said Kirstein.

• In case you missed it, Advanstar Communications announced last week that it had signed a deal with HCL Technology, an India-based outsourcing company to take over production duties. The offshoring of production will result in the loss of 100 positions at the B2B media firm.

“In this highly competitive media marketplace, we need to focus on the things that we do well, creating a valuable platform for our clients, while handling other functions through partnerships or outsourcing agreements that will provide the economies of scale we need to operate more efficiently,” said Chief Executive Officer Joe Loggia.

In an industry reeling from divestitures and closings, the news landed fairly quietly.

Comments are closed.