March 23, 2010 Last Updated 11:30 am

Sprint demos 4G speeds by using an iPhone to connect using Overdrive to create ‘hot spot’

Some people think this Sprint commercial is a poke at Apple — the iPhone owner is “Steve”, and the Sprint guy takes a bite out of an apple — but really I think this is not nearly as aggressive as Verizon’s direct attacks on AT&T.

The commercial is a bit confusing for some, the iPhone can’t use 4G, its Sprint’s Overdrive that it is essentially creating a WiFi hot spot that the iPhone can connect to. The real relevance here would be connecting an iPad to the Sprint network. But, of course, you can’t use an iPad in a commercial for at least another couple of weeks.  But for now Sprint’s 4G network is very limited, but that doesn’t seem to be stopping the company from trying to use its advantage while it can.

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